Apple is reportedly considering the acquisition of Perplexity AI

4 months ago 6

Apple's executives are thinking of acquiring Perplexity AI both to get more talent and to be able to offer an AI-based search engine in the future, according to Bloomberg. Adrian Perica, Apple's head of mergers and acquisitions, has reportedly already talked about the idea with services SVP Eddy Cue and the company's top decision-makers with it comes to its AI efforts. It's early stages, however: Apple has yet to talk to Perplexity about a bid, and the internal talks may not even lead to a formal offer.

The executives also reportedly discussed an alternative, wherein instead of buying Perplexity outright, it'll team up with the AI company instead. Either way, the idea is to develop an AI search engine powered by Perplexity and to integrate Perplexity's technology into Siri. While Apple has yet to make a for...

Source: https://www.engadget.com/ai/apple-is-reportedly-considering-the-acquisition-of-perplexity-ai-150012746.html?src=rss

Read Entire Article

Disclaimer of liability !!!

NEWS.SP1.RO is an automatic news aggregator. In each article, taken over by NEWS.SP1.RO with maximum 500 characters from the original article, the source name and hyperlink to the source are specified.

The acquisition of information aims to promote and facilitate access to information, in compliance with intellectual property rights, in accordance with the terms and conditions of the source.

If you are the owner of the content and do not wish to publish your materials, please contact us by email at [email protected] and the content will be deleted as soon as possible.