6 months ago
7
In just over a decade, content creators have gone from digital outliers to industry power brokers. What began as a side hustle has evolved into a new form of celebrity — portable, profitable, and deeply in tune with audiences in ways traditional entertainment still struggles to match. And they’re not just behind the ring lights anymore; they’re headlining movies, writing screenplays, and directing studio-backed projects.
Source: https://mashable.com/article/creators-influencers-in-tv-movies-2025
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