Snapchat is taking a page out of Meta's handbook. The social media platform has announced it will launch creator subscriptions for users. Meta-owned Instagram and Facebook currently offer a similar feature.
On Snapchat, creator subscriptions will give users access to exclusive content across Snaps and Stories. They will also get priority replies and go ad-free on stories. Snapchat pitches the new feature as great way to give creators "freedom to experiment" and "build a recurring income stream" — all good things for keeping people on your platform.
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3 weeks ago
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