9 months ago
9
YouTube kicked off VidCon 2025 with a panel breaking down how to engage with the platform's algorithm and busting myths on video engagement.
The discussion featured panelists Jenny Hoyos, a creator with 9+ million subscribers on YouTube, Rene Ritchie, creator liaison for YouTube, and Todd Beaupré, senior director of growth and discovery at YouTube.
Beaupré, who has a hand in designing YouTube's homepage, said the platform optimized for clicks in the early years, which they discovered was driving superficial engagement.
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